If you want to stand out in your industry, you want to be considered a thought leader in your field. As such, you gain credibility and help influence others — two things that every CEO or executive can use to their advantage in their business. One
Tag : content marketing
For better or worse, the rise of microcontent
Short-form copy, microblogs, clips, snippets, soundbites — yawn. The latest craze in the publishing biz that caters to our rapidly deteriorating attention spans, microcontent is any form of media that is consumable in 10-30 seconds. That inc